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AudienceXpress partnered with Upwave, the analytics platform for brand advertising, to analyze 25+ clients’ brand campaigns across multiple verticals.
Read MoreWant to understand more about CTV Advertising? Learn the pros & cons of Connected TV advertising, plus questions to ask a potential CTV partner.
Read moreUnwired Media can be a strategically important solution for advertisers and media buyers. It provides the ability to reach audiences at scale while shrewdly optimizing media budgets.
Read moreOTT, or Over-the-Top, is a delivery method, while CTV, or Connected TV, is a device. OLV refers to Online Video. Learn more about OTT vs CTV vs OLV here.
Read moreMedia planners and buyers are hearing a lot about the opportunities inherent in CTV advertising. And for good reason, it’s clear that viewers' video consumption habits have recently trended toward CTV vs traditional linear TV.
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