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CTV Advertising 101

Want to understand more about CTV Advertising? Learn the pros & cons of Connected TV advertising, plus questions to ask a potential CTV partner.

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Data-Driven Linear TV Cutting Edge Data Powers Traditional Buying Tactics

"Data-Driven Linear TV"? Sound like an oxymoron? It's not! Find out how Linear TV has evolved to be part of a cohesive media buying strategy.

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CTV & Premium Video Advertising Glossary

Want to get started with premium video advertising, CTV & OTT? Master these important media buying terms to launch your targeted TV ad campaign today.

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Unlocking the Secret of Unwired Media

Unwired Media can be a strategically important solution for advertisers and media buyers. It provides the ability to reach audiences at scale while shrewdly optimizing media budgets.

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CTV vs OTT vs OLV, oh my!

OTT, or Over-the-Top, is a delivery method, while CTV, or Connected TV, is a device. OLV refers to Online Video. Learn more about OTT vs CTV vs OLV here.

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